Tag Archives: Contests2win.com

The Assassin, The Ghost and The Priest

If I were the CEO of ‘Britannica Encyclopedia’ and had walked into a Music Shop selling CDs (in the mid 80s), I would have spotted my assassin right there – staring at me from the racks………..

……..If I had listened to all these rumors, I would have had a nervous breakdown. Nothing of the above happened and I plodded on as usual, and built a successful business………..

………In India, Zapak.com is an ADAG funded Company, and has spent crores of Rupees in India advertising the category of ‘online gaming’. Their Sales army has gone across and met all the brand owners and media agencies and sold the concept of ‘in-game’ inventory. At Games2win.com, we cannot thank them enough!….

…….Nothing can be better that a competitor who actually helps you by competing with you. He is your Priest…… Continue reading

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Are you bribed to work or is your work a bribe?

I vividly remember a meeting at a Fortune 500 Corp’s office a few years ago when seven gentlemen gave their cards and all of them read ‘President’. When I looked at them quizzically, one of them sheepishly smiled and said ‘Alok, even the office boy here is a President’.. Continue reading

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What Entrepreneurs must learn from Fashion Models!

One day, when I was on my regular ‘contest begging’ trips, I was stunned when the brand manager of Liril Soaps (a Unilever Company product) said, ‘Alok, don’t harass me. We make soaps here – not contests. If you like contests so much, why don’t you make them and pitch them to me, rather than the other way around’……. On introspection, it was so clear why the games succeeded in China – with no mass entertainment options available (TV and films are state controlled) and very cold weather, Chinese teens were happy to lock themselves into gaming dens and play away for hours non stop. On the other hand, in India, with 3 bollywood movies releasing a week; 500 channels on TV and very warm and ambient weather, teems cared a damn to sit in suffocating game parlors and play online games with silly dragons and elves Continue reading

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