Tag Archives: facebook

So, what are you looking at?

Posted on November 25, 2011 by Rodinhood

….If a simple, elegant, easy to read and easy to display number that’s most important to your business can be quickly established and then communicated to everyone, it helps a lots of things to fall in place…..So, it’s important to decide what metrics you adopt so as to measure your success internally and externally…..

Continue reading →

Posted in Experiences, Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , , , , | 11 Comments

Five Marketing Blunders you must avoid!

Posted on June 14, 2011 by Rodinhood

Marketing is the one of the most treachorous business disciplines I know. Most businessmen and entrepreneurs make fatal mistakes while approaching marketing – like believing that ‘advertising is marketing’. Most people forget about PR, Hijack and Piggyback marketing and also ignore building their own personal marketing story.. Continue reading →

Posted in Experiences, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 17 Comments

Can you solve the mystery of PRICE?

Posted on February 4, 2011 by Rodinhood

During this process, I stumbled upon an amazing insight – the price of Baby Socks for new borns (as young as 3 months) were the same as the price of Men’s socks as large as shoe size 12! When I dived deeper, I realized that it was mothers who buy socks and they were equally attached emotionally to their newborn child as they were to their husbands and hence didn’t differentiate the price of baby socks vs. men’s socks. Continue reading →

Posted in Experiences, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 5 Comments

Missed your flight? Say Cheese!

Posted on December 10, 2010 by Rodinhood

Way back in 1997, I read an article about sixdegrees.com in The Economist. I was a socks manufacturer then and chuckled at the thought that everyone in the world is connected to each other by six degrees. I remember thinking ‘I wonder if I can connect with Bill Clinton via six people’. ………

When I heard of gmail a few years back, I sneered and said ‘C’mon Google, don’t be crazy’. I never understood that Google had actually spotted invisible potholes in the path of how I was using E-Mail then, and was actually filling them up for me!
Continue reading →

Posted in Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , | 8 Comments

7 Myths of Starting Up – Busted here!

Posted on December 2, 2010 by Rodinhood

Start Ups don’t survive on Love and Fresh Air. They need real hard cash. If you are on the Poverty Line, don’t attempt to start up. There will be better times to be more adventurous…….Get that begging bowl out. Try and test (if you want to maintain Facebook like early start up Virginity) what people will pay for – but make sure that you know where the light switches are when the darkness arrives….. Continue reading →

Posted in Experiences, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 24 Comments

The Assassin, The Ghost and The Priest

Posted on September 16, 2010 by Rodinhood

If I were the CEO of ‘Britannica Encyclopedia’ and had walked into a Music Shop selling CDs (in the mid 80s), I would have spotted my assassin right there – staring at me from the racks………..

……..If I had listened to all these rumors, I would have had a nervous breakdown. Nothing of the above happened and I plodded on as usual, and built a successful business………..

………In India, Zapak.com is an ADAG funded Company, and has spent crores of Rupees in India advertising the category of ‘online gaming’. Their Sales army has gone across and met all the brand owners and media agencies and sold the concept of ‘in-game’ inventory. At Games2win.com, we cannot thank them enough!….

…….Nothing can be better that a competitor who actually helps you by competing with you. He is your Priest…… Continue reading →

Posted in Experiences, Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 16 Comments

Why Facebook deserves to be a real Country…

Posted on March 16, 2010 by rodinhood

If you think hard, the biggest problem in running a country is effective communication between people running it and the people living in it as citizens. Marie Antoinette asked people to eat a cake when they were starving and was … Continue reading →

Posted in Just for fun | Tagged , , , , , , , | 7 Comments