Tag Archives: Indian Idol

How to avoid your Start Up from getting a Hangover!

If you get drunk with someone you know, she will surely drop you home and make sure you are safe. Similarly, whilst starting up, try and cultivate one or two major clients who can completely uplift your venture. It’s nice to say that you are working across lots of clients or customers but getting many to sign up becomes very difficult at an early stage……Get out there, and measure every metric that you have modeled you business on. For example, if you think 5% of all companies will sign up after you present your holiness, try meeting 20 and check if 1 (5%) converts.
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The toughest decision of my life…

By 2005, a company I had co-founded called Mobile2win (originally started in China in 2001 and then brought into India in 2003) was sailing… We were first movers in the India Mobile VAS (value added services) space and things were … Continue reading

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Our Clients are our VC’s..

Situation: 2003 – Post dot com bust. My co-founder GK (Gopala Krishnan) and I had launched a mobile business called mobile2win in China and India and were gaining solid traction. We had been awarded the Indian Idol business by Sony … Continue reading

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