Tag Archives: Media Buyers

The Assassin, The Ghost and The Priest

If I were the CEO of ‘Britannica Encyclopedia’ and had walked into a Music Shop selling CDs (in the mid 80s), I would have spotted my assassin right there – staring at me from the racks………..

……..If I had listened to all these rumors, I would have had a nervous breakdown. Nothing of the above happened and I plodded on as usual, and built a successful business………..

………In India, Zapak.com is an ADAG funded Company, and has spent crores of Rupees in India advertising the category of ‘online gaming’. Their Sales army has gone across and met all the brand owners and media agencies and sold the concept of ‘in-game’ inventory. At Games2win.com, we cannot thank them enough!….

…….Nothing can be better that a competitor who actually helps you by competing with you. He is your Priest…… Continue reading

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