Tag Archives: media

Confessions of a Digital Entrepreneur…

Posted on May 30, 2011 by rodinhood

I have many scars of entrepreneur wars that I wear on my back. My lessons learning to be really patient, taking money when its available and selling when the going is good – not just when the time is right! Continue reading →

Posted in Experiences, Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , | 20 Comments

You cant ‘buy’ Advertising to ‘sell’ Advertising..

Posted on February 18, 2010 by rodinhood

Trying to create an ‘arbitrage’ in advertising is a silly, loss making idea. Advertise a real product or service and then sell that to your consumers for real moneys… Continue reading →

Posted in Experiences, Start-Up, VC & Corporate Stuff | Tagged , , , , , , | 5 Comments

Why have all become Farmers (Farmville) and Hit Men (Mafia Wars)?

Posted on January 30, 2010 by rodinhood

In the past few weeks, if you haven’t received requests in your in-box to help your friends on their farms on Farmville or help do a few con jobs in Mafia Wars, then you’ve probably moved residence from planet earth. … Continue reading →

Posted in Internet, Media, Mobile and Tech | Tagged , , , , , , , , | 4 Comments

The ‘Mamaji’ effect

Posted on March 6, 2009 by rodinhood

After 10 years of trying to sell the Internet Media in India, the one big stumbling block I have finally figured out is the ‘Mamaji Effect’ This is linked to the undying faith that the marketing folks (I regularly chase) have … Continue reading →

Posted in Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , | 8 Comments

Why the Chinese buy Internet Media on a ‘time’ basis

Posted on February 14, 2009 by rodinhood

During my experience in China during 2001-2003, I never paid much attention to why the leading websites in the country sold their media on a ‘time’ basis - so essentially Sina, Sohu and Netease would sell their impressions and banners on … Continue reading →

Posted in Internet, Media, Mobile and Tech | Tagged , , , , , , | 5 Comments

Ad networks go and going bust :-(

Posted on February 13, 2009 by rodinhood

I was shocked when my colleague told me that Adsmart or Adrevenue – a UK based ad network that Games2win had signed up has gone bust…taking along with it about 500 UK Pounds owned to us. Shucks…. and hell…. how … Continue reading →

Posted in Start-Up, VC & Corporate Stuff | Tagged , , , , , | 16 Comments