Tag Archives: media

Confessions of a Digital Entrepreneur…

I have many scars of entrepreneur wars that I wear on my back. My lessons learning to be really patient, taking money when its available and selling when the going is good – not just when the time is right! Continue reading

Posted in Experiences, Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , | 20 Comments

You cant ‘buy’ Advertising to ‘sell’ Advertising..

Trying to create an ‘arbitrage’ in advertising is a silly, loss making idea. Advertise a real product or service and then sell that to your consumers for real moneys… Continue reading

Posted in Experiences, Start-Up, VC & Corporate Stuff | Tagged , , , , , , | 5 Comments

Why have all become Farmers (Farmville) and Hit Men (Mafia Wars)?

In the past few weeks, if you haven’t received requests in your in-box to help your friends on their farms on Farmville or help do a few con jobs in Mafia Wars, then you’ve probably moved residence from planet earth. … Continue reading

Posted in Internet, Media, Mobile and Tech | Tagged , , , , , , , , | 4 Comments

The ‘Mamaji’ effect

After 10 years of trying to sell the Internet Media in India, the one big stumbling block I have finally figured out is the ‘Mamaji Effect’ This is linked to the undying faith that the marketing folks (I regularly chase) have … Continue reading

Posted in Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , | 8 Comments

Why the Chinese buy Internet Media on a ‘time’ basis

During my experience in China during 2001-2003, I never paid much attention to why the leading websites in the country sold their media on a ‘time’ basis - so essentially Sina, Sohu and Netease would sell their impressions and banners on … Continue reading

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Ad networks go and going bust :-(

I was shocked when my colleague told me that Adsmart or Adrevenue – a UK based ad network that Games2win had signed up has gone bust…taking along with it about 500 UK Pounds owned to us. Shucks…. and hell…. how … Continue reading

Posted in Start-Up, VC & Corporate Stuff | Tagged , , , , , | 16 Comments